Automotive Design Visualization
A sophisticated automotive visualization platform that revolutionizes how car manufacturers present their vehicles to customers and stakeholders. This system features photorealistic material rendering, real-time configuration changes, and detailed technical visualizations. Users can explore every aspect of the vehicle, from paint finishes to interior materials, with unprecedented detail and accuracy.
Client
Luxury Automotive Manufacturer
Duration
5 months
Technologies
The Challenge
Achieving photorealistic automotive visualization that could handle complex material properties and real-time configuration changes while maintaining interactive frame rates.
Our Solution
Implemented RTX ray tracing for accurate reflections and lighting, developed a custom material system for automotive paints and fabrics, and created seamless CAD data integration pipeline.
Results
- Photorealistic quality matching professional photography
- Real-time configuration with 500+ customization options
- Reduced physical prototype requirements by 60%
- Enhanced customer engagement in showrooms
Project Gallery
